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	<title>KeyCruncher.com</title>
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	<link>http://www.keycruncher.com/blog</link>
	<description>Eclectic Commentary on Technology &#038; Business by Dennis Little</description>
	<pubDate>Tue, 26 Aug 2008 17:23:35 +0000</pubDate>
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			<item>
		<title>Desire, perception and sales</title>
		<link>http://www.keycruncher.com/blog/2008/08/26/desire-perception-and-sales/</link>
		<comments>http://www.keycruncher.com/blog/2008/08/26/desire-perception-and-sales/#comments</comments>
		<pubDate>Tue, 26 Aug 2008 17:23:35 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Targeted Advertising]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/?p=110</guid>
		<description><![CDATA[My favorite grocery store company has a very strong and captivating brand. No, I am not talking about the company&#8217;s logo or the type of advertisements the business runs in the Sunday newspaper. When I say brand, I mean that the company has so many unique and desirable attributes that I want to shop there.
Read [...]]]></description>
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		</item>
		<item>
		<title>Beware Charismatic Men Who Preach &#8216;Change&#8217;</title>
		<link>http://www.keycruncher.com/blog/2008/08/22/beware-charismatic-men-who-preach-change/</link>
		<comments>http://www.keycruncher.com/blog/2008/08/22/beware-charismatic-men-who-preach-change/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 21:59:15 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/?p=109</guid>
		<description><![CDATA[The following was published in the July 7 edition of the Richmond Times-Dispatch:
Editor, Times-Dispatch:
Each year I get to celebrate Independence Day twice. On June 30 I celebrate my independence day and on July 4 I celebrate America&#8217;s. This year is special, because it marks the 40th anniversary of my independence.
On June 30, 1968, I escaped [...]]]></description>
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		</item>
		<item>
		<title>Survey your customers</title>
		<link>http://www.keycruncher.com/blog/2008/08/19/survey-your-customers/</link>
		<comments>http://www.keycruncher.com/blog/2008/08/19/survey-your-customers/#comments</comments>
		<pubDate>Tue, 19 Aug 2008 14:49:10 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Targeted Advertising]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/?p=108</guid>
		<description><![CDATA[If you are struggling to figure out your customers, perhaps you should consider asking them some questions.
Surveying your clientele on a regular basis, even in an informal way, can accomplish a number of important goals and provide your business with much-needed credibility in the marketplace.
Read the full article
]]></description>
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		</item>
		<item>
		<title>Start with a written agreement</title>
		<link>http://www.keycruncher.com/blog/2008/08/13/start-with-a-written-agreement/</link>
		<comments>http://www.keycruncher.com/blog/2008/08/13/start-with-a-written-agreement/#comments</comments>
		<pubDate>Wed, 13 Aug 2008 15:37:49 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/?p=107</guid>
		<description><![CDATA[No contract!? That is crazy.
You should always start with a written agreement. Read my article at the Central Penn Business Journal to learn more.
]]></description>
		<wfw:commentRss>http://www.keycruncher.com/blog/2008/08/13/start-with-a-written-agreement/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Are you building bridges or barriers?</title>
		<link>http://www.keycruncher.com/blog/2008/08/07/are-you-building-bridges-or-barriers/</link>
		<comments>http://www.keycruncher.com/blog/2008/08/07/are-you-building-bridges-or-barriers/#comments</comments>
		<pubDate>Thu, 07 Aug 2008 23:45:23 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Targeted Advertising]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/?p=105</guid>
		<description><![CDATA[Think about it: How many times have you almost placed an order, almost made an impulse buy or almost responded to a survey, but then realized that it would just take too much effort? Have you ever considered how many of your prospects made that same decision today?
Read the rest of my article at the [...]]]></description>
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		<item>
		<title>VNC vs. NoMachine NX: NoMachine Wins Hands-Down</title>
		<link>http://www.keycruncher.com/blog/2008/07/07/vnc-vs-nomachine-nx-nomachine-wins-hands-down/</link>
		<comments>http://www.keycruncher.com/blog/2008/07/07/vnc-vs-nomachine-nx-nomachine-wins-hands-down/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 18:33:50 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Linux]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Ubuntu]]></category>

		<category><![CDATA[Windows]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/?p=104</guid>
		<description><![CDATA[I have long-used VNC and variants (ie: TightVNC) as a way to access my Linux desktops. Comparing VNC to Windows&#8217; Remote Desktop, I have never been happy at all with the way that VNC underperforms. This is of course due to the underlying differences in the way that VNC and RDP render screens, but that [...]]]></description>
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		</item>
		<item>
		<title>Sales are killing your business&#8230;</title>
		<link>http://www.keycruncher.com/blog/2008/05/19/sales-are-killing-your-business/</link>
		<comments>http://www.keycruncher.com/blog/2008/05/19/sales-are-killing-your-business/#comments</comments>
		<pubDate>Mon, 19 May 2008 23:33:32 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Targeted Advertising]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/2008/05/19/sales-are-killing-your-business/</guid>
		<description><![CDATA[&#8212;
 Can sales really kill a business? Check out my blog this week at the Central Penn Business Journal.
&#8212;
Have you ever thought about how discounts can actually undermine your market and ruin your chances of selling your product or service for its full value?
Two of my favorite authors, Steve Chandler and Sam Beckford, address the [...]]]></description>
		<wfw:commentRss>http://www.keycruncher.com/blog/2008/05/19/sales-are-killing-your-business/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Guerilla Marketing from AdWords guru Perry Marshall</title>
		<link>http://www.keycruncher.com/blog/2008/05/06/guerilla-marketing-from-adwords-guru-perry-marshall/</link>
		<comments>http://www.keycruncher.com/blog/2008/05/06/guerilla-marketing-from-adwords-guru-perry-marshall/#comments</comments>
		<pubDate>Wed, 07 May 2008 02:18:52 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Google AdWords]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Targeted Advertising]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/2008/05/06/guerilla-marketing-from-adwords-guru-perry-marshall/</guid>
		<description><![CDATA[If you want to know everything there is to know about Google AdWords and you do not know who Perry Marshall is, find out! Perry is the AdWords guru and has been perfecting and proselytizing the right way to direct market using Google AdWords for many years.
I make the introduction to Perry only because the [...]]]></description>
		<wfw:commentRss>http://www.keycruncher.com/blog/2008/05/06/guerilla-marketing-from-adwords-guru-perry-marshall/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Part I &#038; II: Owning your market with targeted advertising</title>
		<link>http://www.keycruncher.com/blog/2008/04/28/part-i-ii-owning-your-market-with-targeted-advertising/</link>
		<comments>http://www.keycruncher.com/blog/2008/04/28/part-i-ii-owning-your-market-with-targeted-advertising/#comments</comments>
		<pubDate>Tue, 29 Apr 2008 01:40:15 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Google AdWords]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Targeted Advertising]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/2008/04/28/part-i-ii-owning-your-market-with-targeted-advertising/</guid>
		<description><![CDATA[Read my latest Central Penn Business Journal Articles: Part I &#38; Part II
]]></description>
		<wfw:commentRss>http://www.keycruncher.com/blog/2008/04/28/part-i-ii-owning-your-market-with-targeted-advertising/feed/</wfw:commentRss>
		</item>
		<item>
		<title>VoIP delivers best-value telephone service</title>
		<link>http://www.keycruncher.com/blog/2008/04/02/voip-delivers-best-value-telephone-service/</link>
		<comments>http://www.keycruncher.com/blog/2008/04/02/voip-delivers-best-value-telephone-service/#comments</comments>
		<pubDate>Wed, 02 Apr 2008 16:31:52 +0000</pubDate>
		<dc:creator>Dennis Little</dc:creator>
		
		<category><![CDATA[Asterisk / Trixbox / Telephony]]></category>

		<category><![CDATA[Business]]></category>

		<category><![CDATA[Central Penn Business Journal]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[VoIP / Telephone]]></category>

		<guid isPermaLink="false">http://www.keycruncher.com/blog/2008/04/02/voip-delivers-best-value-telephone-service/</guid>
		<description><![CDATA[Read my latest blog for the Central Penn Business Journal here: VoIP delivers best-value telephone service
]]></description>
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